About
Who is behind Matalay
A Phang Nga family as master developer, a development partner, advisers on hospitality, land and construction, and the architects, engineers and consultants who drew the plan.
The Matalay team, left to right: Pinn Bunyapana, Media & Communications Strategist · Chakkrit Chakrabandhu Na Ayudhya, Investment Adviser; Managing Partner, Silver Bullet Strategic Group · Nattima Wichayapinyo, Project Director · Anthony Moulton, Branding Adviser; Founder & Managing Director, Brand & Co · Jutipun Boonsoong, Chairman & Visionary · Mike Batchelor, Investment Adviser; Managing Partner, Hospitality Capital Advisers · Titiwat Kuvijitsuwan, Development Strategist; Founder & CEO, Capstone Asset · Kimberlee Boonbanjerdsri, Design Director.
Master developer
A family's long history on this shore
Matalay is wholly owned by the Boonsoong family, whose roots in Phang Nga go back to tin mining in Takua Pa, the district Khao Lak belongs to.
Over the decades the family's interests widened across Thailand, but this stretch of coast stayed with them, and Matalay is what they have decided to make of it: a resort town built from what is already here rather than in place of it.
As master developer, Matalay Company Limited builds the shared things first. The roads and power, the surf village, the elephant home, the entrance with Goya Tower and the Archaeology Park, and the beach end of the Green Spine come before any hotel or home. Sites are then offered to developers and operators who share the idea, with the setting already in place.
The people around the family are listed below: a development partner, advisers on hospitality, land and construction, and the designers and engineers who drew the plan.
- Owner
- The Boonsoong family, Phang Nga
- Company
- Matalay Company Limited, master developer
- Land
- 1,059 rai on the Andaman coast at Khao Lak
Ownership team
The partners and advisers
Four firms work alongside the family on the development, the hospitality offer, the land and the building of it.
Capstone Asset
Development partner · Thailand
A real estate investor and developer of community-led, lifestyle projects across homes, commercial space and hospitality, with a portfolio of more than USD 600 million and two projects under way in Phuket and Phang Nga. Past work includes Tonson One Residence in Bangkok, Kimpton Kitalay Samui and The Quarter Collection villas.
Hospitality Capital Advisers
Hospitality and investment adviser · Australia and Thailand
Founded in 2024 by a team with thirty-five years in hotel investment, most of it leading Asia Pacific hotel transactions at JLL, where the practice held the number-one ranking for thirteen consecutive years. HCA is the exclusive marketing adviser for the sites at Matalay.
S17
Land and development adviser · Thailand
Thirty years in hospitality and land in southern Thailand, from investments and valuation at JLL to running resorts and leading land acquisitions for a Singha Corporation subsidiary. S17 has advised on land across Phang Nga, Phuket, Samui and the islands, with developments including InterContinental Samui, Trisara Villas Phuket and Evason Phuket.
Everest Consultancy
Project and construction management, quantity surveying · Thailand
A Bangkok practice of around a hundred professionals, each partner with more than thirty years in quantity surveying and project management across Thailand, Myanmar and Laos. Projects include One Bangkok, Central Embassy, Rosewood Phuket and Andaz Bangkok.
Designers and consultants
Who drew the plan
The masterplan, the landscape, the first buildings and the engineering behind them, and the studies and advice the plan rests on.
Gensler
Lead masterplan architect · Singapore and Thailand
Founded in 1965 and the largest architecture firm in the world, with 57 offices, more than 6,000 people and the top place in the World Architecture rankings for seven consecutive years. In Thailand Gensler has completed over a hundred projects; it drew the Matalay masterplan.
P Landscape
Landscape masterplan architect · Thailand
A Bangkok landscape studio of more than ninety people, established in 1997, working on resorts and homes across Thailand, India, China, the Middle East, the Maldives and Fiji. Work includes Phulay Bay, Capella Bangkok and Rosewood Phuket; at Matalay, the parks, the lakes and the Green Spine.
Bangkok Project Studio
Architect: Goya Tower, café and Archaeology Park · Thailand
Boonserm Premthada's studio, known for buildings that bring people, animals and nature together, and for turning elephant dung into bricks. Awards include the ar+d Award for Emerging Architecture and the Royal Academy Dorfman Award; the work has shown at Versailles, MoMA and the Royal Academy.
Chiangmai Life Architects & Construction
Architect and contractor: Memories Bar and Surf House · Thailand
Dr Markus Roselieb's practice designs and builds in bamboo and earth, work for which he is a World Bamboo Ambassador. Panyaden International School, the Bamboo Sports Hall and the Bull Cooking School are theirs, and so are the new bar and surf house on Memories Beach.
EEC Group
Mechanical, electrical and plumbing · Thailand
An engineering group established in 1976, with more than 250 staff and forty to sixty projects a year across mechanical, electrical, environmental, fire and sustainability engineering. Projects include One Bangkok, The Forestias, ICONSIAM and Chulalongkorn University Centenary Park.
Meinhardt
Civil and structural engineer · Thailand
Part of the Meinhardt Group, headquartered in Singapore. The Thai practice, established in 1991, has completed more than 3,500 projects with around 400 engineers, among them One Bangkok, Kingbridge Tower, InterContinental Bangkok and the Khao Lak Marriott.
S2R Consulting
Traffic and transport · Thailand
A Bangkok traffic engineering and transport planning firm, established in 2009 and led by an engineer with ten years in the United States and ten in Asia. Around 300 projects, including One Bangkok, Mega Bangna, the US Embassy in Bangkok and Central Phuket.
Brand & Co
Branding · Australia
A branding agency with offices in Sydney, Singapore, Bangkok and Saigon and twenty-five years in hotels, resorts and property, working from strategy through creation to activation. Brand & Co shaped the Matalay name and identity.
HATCH
Place and community specialist · Australia
A global management, engineering and development consultancy founded in 1955, with more than 10,000 people in seventy offices. Its placemaking practice works with developers on how new places come to life, and holds a FIABCI award for the world's best masterplan.
JLL
Market study · Thailand
The largest international real estate services firm in Thailand, thirty-five years in the country and around 1,600 people, part of a Fortune 500 group operating in eighty countries. JLL prepared the market study behind the plan.
Baker McKenzie
Legal · Thailand
The largest international law firm in Thailand, more than forty years in the country, with around 250 lawyers across banking, corporate, real estate and tax, and top-tier rankings from Chambers Global.
EY
Tax · Thailand
In Thailand since 1959 as the country's first international accounting firm and now part of the global EY network, auditing more than 3,800 companies, a third of those listed on the Stock Exchange of Thailand. EY advises Matalay on tax.
Thinking of building or operating at Matalay? The team replies in person, usually within two working days.